Local Business PagesUpdated July 4, 2026
Local Competitor Positioning Scan
Compare local competitors and find a clean positioning angle.
Use case: Use before rewriting homepage, local pages, or GBP services.
Prompt
Compare local competitors and find a positioning angle.
Our business summary: {{business_summary}}
Competitor summaries: {{competitor_summaries}}
Target customer: {{target_customer}}
Our proof points: {{proof_points}}
Return:
- Common claims everyone makes.
- Gaps competitors leave open.
- A credible positioning angle for us.
- Homepage or service-page copy themes.
- Claims we should avoid because they are unsupported or overused.
Do not attack competitors. Focus on differentiation customers can verify.
Quality bar:
- Reject doorway-page copy and repeated city stuffing.
- Mark any platform, legal, pricing, or licensing claim that needs verification.
- Prioritize proof customers can see: reviews, photos, examples, response times, and service limits.
- When prioritizing, use a table with recommendation, why it matters, effort, impact, owner, and verification check.
- Separate evidence, assumptions, recommendations, and limits so the output cannot be misread as a guaranteed claim.
- Flag any wording an AI answer could overstate, misquote, or detach from its source.
Before finalizing, add:
- Missing inputs or assumptions
- Evidence-backed facts and source gaps
- Misread risks or unsupported guarantees
- First 3 actions
- What to verify before actingAdaptation notes
- Use public competitor copy, not private information.
- Look for proof-backed differences, not slogans.
- Good input for service pages and ads.
- Before publishing, verify the output separates evidence, assumptions, limits, and recommendations so AI answers cannot turn guidance into a guarantee.
Quality checks
Strong prompt output should survive these checks before it turns into copy, automation, or a sales action.
- Does it prove the business serves the claimed area?
- Does it avoid making unsupported platform or guarantee claims?
- Does it answer real local buyer questions?